KTABS 3/16

“If you’re not in the know, you’re not going anywhere.” In almost all of my professional experiences I had curated and delivered countless industry newsletter. Whether it be internally or to customers. I eventually started reading trade articles on my own. But then it came to me, “why not create my own?” This is #KTABS, where Kelly Talks About Business Shit.

Trending on Social Media:

U.S. National School Walk Out, March 14th, 2018


Snapchat has been making headline like no other this week

FILE PHOTO - A woman stands in front of the logo of Snap Inc. on the floor of the New York Stock Exchange in New York City

Instagram has been making quite a bit of noise as well


This week in the Industry:

Matchmade enters the Influencer Marketing game for gamers


  • Matchmade was founded by game developers Jiri Kupiainen and Leo Lännenmäki (from Rocket Pack, which was acquired by Disney)
  • Their focus is connecting gamer influencers with the right brands
  • The company launched its open beta at the Game Developers Conference in the spring of 2017

Twitter snags up Livestream deal with Major League Soccer, leaving Facebook empty handed


  • Twitter wins over a Livestream deal with Univision against Facebook to broadcast at least 25 Major League Soccer (MLS) games in the next three years
  • MLS has previously streamed on Facebook last year, but went with Twitter in 2018 (eyes emoji)
  • Twitter has recently missed out on big streamings deals, such as the NFL with Amazon and the MLB with Facebook

Food for thought:

Stephen Hawking: visionary physicist dies at age 76 on March 14th, 2018


  • He died peacefully in his Cambridge home
  • At 22 Prof Hawking was given only a few years to live after being diagnosed with a rare form of motor neurone disease, resulting in him to work in a wheelchair
  • He is most known for his work with black holes and other science contributions


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